EverybodyActive increases physical activity in your local area.

Local authorities have to consider the cost of not investing in inactivity. According to the National Institute of health and Care Excellence (NICE), inactivity is costing the national economy in England £8.2 billion per year. For local authorities, the cost of inactivity on average is £18 million per 100,000 people per year. These costs come from the direct impact inactivity has to increased likeliness of both physical and mental ill-health and the associated costs this has on public health services.

EverybodyActive is a digital, web-based platform which uses the principles of Cognitive Behavioural Therapy (CBT) to help users positively change their thinking and behaviour to increase physical activity.

EverybodyActive uses:

  • Long-term Goals

  • Targets and;

  • Recommendations

to help people create long-lasting changes to the way in which they incorporate physical activity into their everyday lives. 

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What's included?

  • Users can draw on a diverse range of support and advice whenever they need it, 24-hours a day, all-year-round
  • Users are able to develop a tailored programme to suit their needs
  • Enables users to make ongoing assessments of their motivation levels to change their behaviour
  • Underpinned by proven Cognitive Behavioural Therapy (CBT) techniques, the platform facilitates behavioural change by supporting users to achieve measurable goals, offering educational resources and challenging misconceptions
  • With a user-friendly interface and suggestive prompts for goals and targets, the platform is simple to use by the majority of people
  • Users can engage in safe social tools to connect with friends - enabling peer group support/ mentoring 
  • Mobile optimised
  • Analytic and reporting tools for organisations to measure outcomes
  • An online journal allows users to record personal achievements, highlights and reflections.

What's the benefit?

  • Increases overall physical activity score for local area 
  • Reduce the likeliness of long-terms conditions such as diabetes and heart disease creating substantial savings across local health organisations
  • Improves patients physical and emotional well-being, reduces isolation through a supportive network, and creates a sense of empowerment
  • People that are more physically active are also more likely to have positive mental health
  • Online tool allows Council's to target a wider population and make a bigger overall impact to physical activity levels

Our Customers

Kirklees Council: EverybodyActive  




People who are active and undertake regular physical activity are less at risk of developing complex health conditions, such as Type 2 diabetes, heart disease, stroke and depression. Locally this means a reduction early mortality rates and a reduced financial burden to the NHS and other local health and care services. Diabetes, one of the biggest long-term conditions that could be reduced from a healthier lifestyle, are costing Kirklees a combined direct health care cost of over £74 million a year.

This is why Kirklees Council has invested in ‘Everybody Active’, to support residents to improve their levels of physical activity and live healthier, fitter lives.

Kirklees’ Public Health Department, a number of CCGs, plus mental health and primary care partners have already invested over £600k in the CBT-based (cognitive behaviour therapy) platform ‘My Health Tools’, which aims to support people living with long-term conditions to self-care. A further £150k investment from the Public Health department has allowed Kirklees to now shape this platform for the purpose of supporting increased physical activity - Everybody Active.

Using the same CBT principles as My Health Tools, Everybody Active features challenges and targets, which will help in creating positive long-term behaviour change.

To find out more about how the platform works in Kirklees please watch this short video below.